Bridging technology and commercial growth

CRO

Joined Piscada as Chief Revenue Officer, responsible for bringing a new platform to market and structuring the commercial operations around it. Built the partner channel from the ground up: partner agreements, partner portal, pricing model and website. Set up Attio as the CRM and source of truth for data. Sales run both through the partner channel and as enterprise sales. Integrated AI tools directly into the go-to-market process, from market and account analysis to sales collateral and pipeline workflows. Piscada is a Norwegian PropTech company delivering building intelligence platforms to over 1,500 buildings across Norway, Sweden and the Netherlands.

CEO

Led nLink as CEO, running daily operations and working on growth opportunities within robotics and artificial intelligence. nLink is an award-winning Norwegian robotics company that designs and develops mobile robots, including the Hilti Jaibot, that solve real-world challenges by combining concept development, software, machine learning (AI) and mechanical design.

CRO

Joined Duett as Chief Revenue Officer to restructure the commercial side of the business, moving from a traditional sales organisation to a more integrated model connecting marketing, sales and customer success. Removed the silos and structured the customer journey, with customer success involved early to build trust. Hired managers for revenue operations (RevOps), sales operations and marketing, and rebranded the company.

VP Sales

Joined Ørn Software as its first VP Sales following the acquisition of Pixelwerk, responsible for sales and marketing across 13 products in five countries. Worked on M&A, including commercial due diligence and post-merger integration, and built one brand and one culture across all acquisitions. Introduced HubSpot, a playbook and lead scoring for cross-sell, and hired managers and sellers. The company was listed on Euronext Growth and exited to EG in 2022. Group ARR grew from 70 to 242 MNOK (2020-2022).

Co-founder and CEO

Co-founded Pixelwerk, which started out in AR and VR and then pivoted to a SaaS platform for the aquaculture industry. Took the platform from initial concept to a commercially viable product, growing the team and developing the go-to-market strategy along the way. The company was acquired by Viking Growth-backed View Software AS (Ørn Software / EG) in 2020. The product lives on as EG InControl, a sector solution for regulatory reporting in aquaculture.

General Manager

Managed the commercial and operational transition from Rica Hotel to Comfort Hotel (Strawberry), including new branding, culture and operational systems. An early leadership role that gave me a solid foundation in P&L responsibility, team development and customer-focused operations.

Master of Technology Management In Progress

A joint programme between the Norwegian University of Science and Technology (NTNU) and the Norwegian School of Economics (NHH), with an international module at the Institute for Manufacturing (IfM), University of Cambridge.

Bachelor of Business, Hospitality and Tourism

President of the Student Representative Council.

Hospitality Management Diplomas

Institut Hôtelier César Ritz, Le Bouveret & Brig, Switzerland

International College of Management Sydney (ICMS), Australia

Including certificates in hotel management, food & beverage operations and English proficiency (University of Cambridge).